Getting Coached Is Catching On

One of the most basic rules in economics deals with supply and demand. Today’s job market certainly has a significant supply: 13.9 million people looking for jobs. But demand has been meager for the past several years; it probably will continue to be for the near future; and—at least at this point—it does not show any robustness. The immediate impact of this discord manifests itself by only a few people getting jobs.

In theory, the process of getting a job is simple: human resources department employees, outside recruiters, and hiring managers review multitudes of applicant résumés and eliminate all except outstanding ones. There are many of the latter, and less-than-outstanding résumés get filed in the black hole. A further elimination process is in place via phone or video screenings, with the target objective to request applicants appear for in-person interviews—but typically, no more than three to five of the seemingly best prospects. Ultimately, of course, only one is going to get the congratulatory letter.

In practice, since more and more job seekers know the rules of the game, they’re trying to maximize their chances by getting outside help. There’s been a significant uptick in the trend of job seekers’ hiring professional résumé writers, followed by the trend of working with career coaches to specifically improve interview skills. Both professional résumé writers and people who offer career coaching services appear to be costly. Plus the expense comes at a person’s time of trauma, anguish, and high frustration level, but what is the cost of those things combined with lack of a steady paycheck?

Most people realize that job seeking has become very competitive in every occupational field. Even most colleges, as part of their applicant-screening process, interview potential incoming students before making final determinations. As a career coach specializing in the interview process, I see more and more such college student applicants who engage my services. Furthermore, many military veterans returning from years of service find themselves unprepared for the next phase in their lives, and they reach out for assistance with job search counseling and interview skills enhancement.

It’s not enough to be able to say you did great things in past; you now need to sell that to someone who’s willing to pay you. Do you know how to do that?

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How to Turn Networking into Interviews

People in transition know that 60 to 80 percent of job seekers get their next positions through networking. Consequently and whenever possible, they focus their daily activities on such networking. But despite their—sometimes admittedly awkward—efforts, nothing comes of it. The reason is that they don’t have an understanding of the actual purpose of networking and how to turn it into interviews.

The purpose of networking is to cultivate relationships for advice, information, leads, and, hopefully, referrals. While it’s important to know others for this purpose, it’s equally important that those others know you. Most people are willing to network, but they have the right to expect you to (1) focus on specific companies and (2) demonstrate to them that networking is a give-and-take transaction, whereby they, too, may get from you in turn some industry intelligence.  For those who don’t know how to go about approaching a person for the purpose of networking, here’s a simple script that can be used either over the phone or via e-mail.

My name is Jane Jones. Our mutual acquaintance Stan Smith suggested I give you a call [send you an e-mail] because he feels
you’re an expert in the pharmaceutical industry. Stan suggested you might be of assistance to me. I’m in transition and looking
for a role as a marketing director. I don’t expect you to know of an opening in this area, but perhaps you can share with me
your thoughts about ways I can find out who’s hiring.

The mechanics of a networking dialogue should have the following components. An initial rapport building to establish the relationship. An agenda for the purpose—and that consider how you, too, can add value. Try finding out whom the other person knows or what good contacts the person has. Another element is likability. You must develop your relationship on trust, integrity, and shows of enthusiasm, motivation, and drive. Nobody enjoys a conversation with someone who’s depressed—with the possible exception of a psychologist! And last, get engaged in the exchange, and try to feel comfortable asking for referrals. When you get them, make sure you keep your host in the loop.

If you follow these guidelines, it’s very likely that you’ll generate more interviews. In that event, make sure you’re well prepared. You don’t want to drop the ball once you’re so close to scoring.

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It is the resume that is holding you back

Could this be?  After all it worked in past and others who helped you with it made significant improvements.  Despite that, vis a vis other outstanding resumes it pales and is ineffective.  In order for your resume to propel you to the point that somebody considers you as a potential candidate is has to have at least the following elements.  Above all the gist of the resume has to be written in a way that conveys the reader that you have what it takes to solve his problems and chances are that you will excel.

• A strong career summary following the contact information. This is the first thing read. It sets the tone for the entire résumé. And it should be designed to attract, intrigue as well as compel the reader to keep reading more.
• An attractive visual presentation. This means the résumé has to look good on paper. The ideal résumé design has lots of white space, looks clean, and invites the reader to want to learn more about the candidate. A résumé is merely a marketing tool—the first impression a potential employer has of you.
• Passing the 10-second test. Résumés are being reviewed by recruiters and others who read many résumés and have to weed out worthwhile ones from those that are wastes of time. A professional reviewer does this for each résumé in 10 to 30 seconds. If it’s not attractive, your résumé will be discarded.
• Evidence that you will be able to deliver. This is the reason you have to list your accomplishments. Don’t confuse accomplishments with tasks that someone in your position typically performs; the interviewer already knows the tasks just from your title. From the way many résumés are worded, they come across as doers, not strongly as achievers. The distinction between the two is decisive. This is a common mistake made by nonprofessional résumé writers. To be effective and create excitement, a great résumé helps the decision maker envision your delivering similar achievements at the decision maker’s company.
• The right keywords. In addition to the human eye’s scan, most résumés nowadays get scanned into an applicant-tracking system and retrieved exclusively if they contain the right keywords based on a computer query. Keywords are critical because even the best applicant will miss the opportunity to compete if the résumé lacks the right keywords.

So, now the question becomes, What should be your next step? In principle, you have several options.

• Based on the issues covered here, you can continue having people help you with your résumé or you can buy books, read articles, and work toward making your résumé more desirable.
• You can engage a professional editor once you’ve finished your work on the résumé. That will assure you that it is perfect in terms of format, grammar, usage, spacing, punctuation, and more.
• You can engage a professional résumé writer. Most of the professional résumé writers are accredited, certified, and experienced. Some are pretty good; others are outstanding. You’ll want to interview them first for your résumé and cover letter.

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Interview with the PC: What's Next?

And you thought a phone interview is challenging. How about the next phase, which will involve using Webcam technology? Many major employers have become more sophisticated in the use of such technology and are using the services of companies like Interview Stream for Webcam interviewing. The Webcam is an additional selection tool a company can use before it’s willing to commit further time and money.

Here’s how it works: A candidate receives an e-mail invitation to click on a link that takes the candidate through the process. Some job seekers, though, are using older computers that can’t be quickly upgraded, and to work with a Webcam would generate an additional expense. What are they to do?

Preparing for an interview is challenging enough by itself. Nowadays, there are several additional layers of difficulties that have been added on. In terms of a Webcam interview, first there’s the technical part. This involves setting up the Webcam, adjusting microphone settings, arranging for proper lighting and a background the lens captures, deciding on the angle that’s most flattering for you, and doing many other things an amateur videographer can’t even begin to imagine. Second, the candidate has to quickly learn how to become videogenic, since a big part of the hiring decision is based on a candidate’s image. In order to look good on video, the candidate has to look constantly at the video lens. This by itself is a monumental test of one’s ability to do so, since very few people are trained to appear on video camera.

The next step happens when the program shows the candidate a countdown—3, 2, 1—and then the words NOW RECORDING appear, as does a countdown for two minutes. The candidate gets five questions to answer. After recording the answers, the candidate gets one more chance—to redo the two minutes if not satisfied with the first go-round.

The last step is to click Submit, and then the praying can start. Hopefully, you’ll hear back from the company. I’m wondering whether there’s an Academy Award for those who’ve mastered this 21st-century innovation whose use is limited to just being screened for employment.

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Job Search: What Changed?

People who haven’t been looking for jobs for a while are in for a real shock. The rules of the game have changed significantly. To be effective at finding a job, one needs to involve everybody one knows. Finding a job while being low-key and discreet like in the past will take forever! Newspaper ads have been replaced by the Internet, and one needs to learn to use company Web sites, online job boards, and online social networks—not to mention extensive use of the computer.

Among the online job boards, some are broad and general, while others are specific to an industry or a profession or other criteria. Most job boards let you post your résumé, search for open positions and, fill out applications online. Often, the communication is one way except for unsolicited spam. Among the most popular sites are careerbuilder.com, careerjournal.com, craiglist.org, and monster.com. And there are several aggregators such as indeed.com, juju.com, and simplyhired.com, which help make the search more efficient.

Using external recruiters is another avenue for job seekers. At the medium-income level, they are called contingency recruiters, and they’re competing with other recruiters. At higher income levels, they’re called retained recruiters, and they’re paid for the work they do regardless of whether they place people. Recruiters whether retained or contingency typically specialize in certain fields. Developing satisfactory and long-term relationships with some of them is a good investment of one’s time.

Today’s résumés have gone through a face-lift. Generic résumés are lacking and need certain fine-tuning so they match the specifics mentioned in the job description. Last decade’s résumés listed the various activities similar to the job description. Today’s employers want to see quantifiable accomplishments—and in dollars and percentages. One needs to emphasize specific skills and abilities to accomplish results as a member of a multidisciplinary and, possibly, international team. The résumé needs to show flexibility because of the dynamic nature of business today, and it needs to show resourcefulness and expanded responsibilities over time. But probably the most important change lies in the fact that the résumé has to contain the right keywords. Most résumés are scanned into an applicant-tracking system and will never resurface unless they have the right keywords.

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Events > Alex Freund Presents Basic Tools for People in Transition > Middletown Township, NJ > Asbury Park

Events > Alex Freund Presents Basic Tools for People in Transition > Middletown Township, NJ > Asbury Park

Penetrating the Hidden Job Market

In the current job market, it’s not unusual for people to be looking for jobs over many months. It’s a very competitive market, and job openings are few. This situation is amplified by the herd mentality whereby people deploy the job search strategies commonly used in the past. For example, asking people about their target companies elicits, in most cases, the names of large and very well-known companies. This means that all of those people are competing for the same few openings. Yet there are lots of jobs in the untapped arena called the hidden job market.

The hidden job market is at the other end of the spectrum—mostly hidden from the public because the jobs in it don’t get published. Such jobs get filled by word of mouth or through recommendations. Most jobs are not advertised anyway, and people who get hired never responded to advertisements. Research has shown that 25 percent of people lie on their résumés. Hiring managers have a basic mistrust about résumés, preferring candidates who are recommended.

Some news articles profess that only one-third of job openings are advertised. That means that two-thirds of job openings are invisible to most job applicants. Here are some more facts:

• Big companies are eliminating jobs as a result of their mergers-and-acquisitions activities, while small and medium-size companies are creating jobs.
• Small companies have problems attracting talent and are thus often settling for less-than-perfect candidates.
• The job market is localized. Plumbers in New Orleans could be doing well, while those in other cities could be doing poorly.
• At the same time that companies are laying off people, they could be hiring in areas where other employees are needed.
• Ten percent of the current job market is contingent (part-time, temporary, or contract).
• Two-thirds of all new jobs are on a contingent basis. The chances of a contingent job’s becoming permanent are very good because the employees in them are known quantities.

So, what should job seekers do to increase their chances of getting employed? Here are a few suggestions.

• It takes a minimum of 40 job-search work hours a week to get a job. Research has shown that many unemployed people spend less than 10 hours a week.
• One has to make several contacts in the same company to get hired. It is a multistep and protracted effort. Nothing happens fast when one is looking for a job.
• People get jobs by talking to people. Improve your verbal and written communication skills.
• You should be working on at least 50 leads at all times. Don’t be discouraged by the voices in your head saying you cannot do it.

By following these suggestions, people in transition will not only speed up the process but also increase their chances exponentially.

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